Business Strategy
Strategic Consulting & Business Development
We support brands, entrepreneurs, and executives with the strategic clarity and operational frameworks they need to grow confidently. From brand positioning to high-stakes negotiation, we build businesses that last.
CORE SERVICES
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Brand identity & market positioning
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Startup & small business strategy
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Hospitality concept development & operations
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Beverage brand launch & expansion
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Global tour profitability & entertainment consulting
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Talent development & business scaling
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High-stakes contract negotiation & structuring
Brand Expression
Marketing, Branding & Positioning
Our marketing approach blends creativity with data, vision with structure. Whether you’re developing a new brand or leveling up your campaigns, we provide the storytelling, tools, and strategy to drive resonance and results.
CORE SERVICES
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Digital strategy & campaign planning (not social media management)
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Brand storytelling, messaging, and tone development
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Creative direction & content planning
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Experiential brand activations
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Marketing collateral creation: pitch decks, brand books, strategy presentations
Event Management & Experiential Strategy
We create experiences that move people. Whether it’s a launch event, gala, or culture-driven activation, we handle the logistics and design with intention, ensuring your audience leaves inspired.
CORE SERVICES
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Corporate, social, and entertainment event production
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Creative direction, vendor management, and staffing
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High-touch, hospitality-driven experiences
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Destination events and cultural activations
Immersive Experiences
Hospitality & Investment Strategy
Our roots in hospitality run deep—from hotel brand launches to lifestyle beverage expansions. We help visionary operators enter new markets, craft unforgettable guest experiences, and secure the partnerships that power scale.
CORE SERVICES
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Brand development for hotels, lounges, and consumer products
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Opening & relaunch marketing strategy
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Multicultural marketing and guest experience design
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Investor matchmaking & funding support
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Partnership development & sponsorship acquisition
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Talent training
Hospitality Growth
Creative/Operational Insight
We blend storytelling and strategy to build businesses that are both beautiful and effective.
Proven Execution
From idea to implementation—we bring polish, professionalism, and performance.
Built For Growth
Our strategies are built with scale, sustainability, and adaptability in mind.
Detail-Oriented Delivery
Every project is executed with elevated taste, deep care, and precise alignment.
Why Choose Us?
At The LivRose Group, we blend creative intuition with business precision. Our clients don’t just receive strategy—they receive discretion, partnership, and deeply personalized execution. Every solution we deliver is shaped by our rare dual perspective: bold storytelling paired with operational mastery.
Brands and founders in need of refined strategy, creative direction, or operational structure for their next phase of growth.
Established & Growth Stage Businesses
From concept to launch or expansion—we support food, nightlife, hospitality, and lifestyle products through branding, go-to-market, and experience design.
Hospitality, Beverage & Consumer Brands
Supporting artists, producers, and managers with brand building, strategic partnerships, contract structuring and negotiation, and audience engagement across platforms.
Entertainment, Talent & Cultural Creators
We collaborate with founders launching brands, products, and platforms rooted in culture, creativity, or impact—providing both structure and strategy for long-term growth.
Mission-Driven & Creative Ventures
"LivRose didn’t just build us a pitch deck—they helped us tell our story. Their ability to elevate the brand while honoring our roots made all the difference."
-Rose Payan CEO AREM World LLC
"It has always been a joy and my pleasure to work with Azee. Azee’s professionalism is beyond optimal. She is results driven, detail oriented and thorough. And she does it all with the best attitude and a smile. I truly believe there is no task that she can’t and won’t handle regardless of how big or small it is. I wish all of the artist managers I work with could follow the “Azee model”. It would make my like so much easier :-)”
- Levetta Futrell, VP Entertainment Relations Atlanta Hawks
Azee Johnson was an invaluable, strategic partner in maximizing the relationship between the Atlanta Falcons and the musical artist who she managed. Her fairness, responsiveness, attention to detail, and collaboration were all of a very high caliber. She has the right strategic mindset and team-oriented disposition to excel at this role. Any company would be very fortunate to have her.”
- Shannon Joyner- VP Marketing Atlanta Falcons
REVIEWS
What Past Clients Say
GET IN TOUCH
Let's Build Together
Ready to launch, scale, or elevate your brand? We’re here to help.